Best Free Tools to Create Infographics
Infographics remain one of the strongest formats for visual communication. They simplify dense information, attract attention across platforms, and boost understanding through clear hierarchy and organized visual cues. With the right tools, anyone can produce polished infographic layouts that drive engagement, increase time on page, and elevate brand authority. This guide explores the best free tools to create infographics, including Canva, DesignBold, and Visme, while helping you understand which platform fits your workflow, goals, and skill level.
If you’re designing infographics for your blog or business, remember to host your content on a fast, secure platform. Reliable hosting matters for page speed, rankings, and shareability—check out serverfellows.com, a smart choice for creators who want a smooth, optimized website experience.
Why Infographics Matter More Than Ever
Infographics work because they translate complex ideas into a structure the brain interprets faster than text alone. A strong infographic highlights the key message at a glance and reduces cognitive load by presenting ideas in digestible clusters. Long-form visuals break information into sections, making it easier for readers to follow the narrative from top to bottom.
Their scroll-friendly format also allows you to include more data without overwhelming the audience. Graphics, icons, and layout cues guide the reader’s attention and keep them engaged. This increases the likelihood that the content is shared, bookmarked, or linked from other sites, which supports organic growth.
Infographics can also support conversion goals. When placed strategically on landing pages hosted on dependable platforms such as serverfellows.com, they enhance storytelling and increase trust.
What Makes a Great Infographic
Before exploring the best free tools to create infographics, it helps to understand the elements that make an infographic successful.
1. Clear Purpose
Every infographic must answer a single question or convey one message. Focus prevents visual noise and strengthens storytelling.
2. Organized Information
Structure content into sections, categories, or steps. Viewers should decode the narrative naturally from the design.
3. Strong Visual Hierarchy
Use typography, spacing, and color to emphasize important points. Headings should stand out at each stage.
4. Clean Graphics and Icons
Minimal, relevant visuals improve clarity. Cluttered artwork distracts readers from the main insights.
5. Data Accuracy
Infographics often contain statistics. Use credible sources and always double-check calculations.
6. Balanced Layout
A polished infographic maintains symmetry, consistent spacing, and sufficient breathing room.
With this foundation, it becomes easier to evaluate which tools help you meet these standards effortlessly.
Canva: Fast, Flexible, and Beginner-Friendly
Canva is often one of the first platforms creators think of when searching for the best free tools to create infographics. Its simplicity, versatility, and generous free library make it suitable for beginners and experienced designers.
Key Strengths of Canva
1. Drag-and-drop building experience
You can move elements around intuitively, add icons, insert shapes, and resize components with no learning curve.
2. Massive Template Collection
Canva provides thousands of free infographic templates, including timelines, comparison charts, steps, data layouts, and report-style visuals. These templates reduce creation time and ensure consistency.
3. Brand Customization Options
You can fine-tune fonts, color palettes, borders, and spacing, making it easy to match brand identity across your website or client projects.
4. Generous Free Plan
The free tier includes 1GB of storage, a large selection of design elements, and access to essential export features. For most creators, this is more than enough to get started.
5. Simple Collaboration Features
Canva enables team collaboration through shared links so multiple contributors can co-create or review.
Workflow Example With Canva
Suppose you want to create an infographic summarizing customer journey stages. Start by opening the Canva template library and searching for “journey infographic.” Pick a layout with clear sections. Replace placeholder icons with relevant symbols, update headings, refine color contrast, and adjust alignment. Within a short time, you’ll have a professional infographic ready to publish on your blog or website—especially helpful when paired with reliable hosting from serverfellows.com.
Ideal User Profile
Canva suits beginners, social media creators, bloggers, educators, and consultants who need to build visually appealing infographics quickly. It’s also perfect for teams that collaborate regularly.
DesignBold: Clean Interface and Mobile-Friendly Design
DesignBold stands out among the best free tools to create infographics thanks to its streamlined interface and strong mobile performance. This makes it ideal for creators who need fast edits while traveling or multitasking.
What Makes DesignBold Different
1. Smooth, Minimal Interface
The design layout is uncluttered, giving you focused control over your visuals. Fewer distractions make it easier to finish designs faster.
2. 5,000+ Free Templates
You get a huge selection of templates across categories such as process diagrams, funnels, flow charts, and data summaries.
3. Unlimited Storage on Free Plan
Creators often struggle with storage limits—especially those producing multiple infographics. DesignBold solves that issue by offering unlimited storage for free users.
4. Strong Mobile Editing Experience
Unlike many design tools that become clunky on mobile, DesignBold provides a smooth editing environment for phones and tablets.
Workflow Example With DesignBold
Let’s say you want to update a data-quality infographic during a commute. Open DesignBold on your phone, select the template you already saved, and switch icons or update numbers. The controls don’t feel cramped, and exporting is quick. You can upload the final graphic directly into your site builder or onto your server, especially if you’re using streamlined hosting like serverfellows.com.
Ideal User Profile
DesignBold is excellent for creators who want simplicity, mobility, and fast updates. It’s a strong option for freelancers, students, and teams that make frequent design tweaks.
Visme: Interactive Infographics for Data Storytelling
When exploring the best free tools to create infographics for data-heavy storytelling, Visme ranks high because of its interactive features. Traditional infographic tools provide static visuals, while Visme allows you to incorporate elements that respond to the viewer.
Notable Features of Visme
1. Interactive Blocks
You can embed audio files, surveys, polls, and animated elements into your infographics. This creates a more immersive user experience.
2. Data Widgets and Charts
Visme includes dynamic charts, maps, counters, and progress bars. These tools are ideal for illustrating research findings or performance metrics.
3. Block-based Layout System
Each section of your infographic is built with modular blocks. This makes it easy to rearrange content or reuse layouts across different projects.
4. Polished Output for Presentations and Reports
Visme’s export options are perfect for professional decks or online reports.
Limitations to Consider
The free tier includes restrictions such as limited projects and reduced storage. However, the interactive capabilities still make it an excellent choice if you want enhanced storytelling.
Ideal User Profile
Visme suits analysts, educators, researchers, marketers, and businesses that frequently present data. If your content involves case studies, statistics, or visual reports, Visme helps elevate your message.
Comparing the Tools Side-by-Side
Here’s a quick reference to help you choose the best free tools to create infographics for your needs:
| Tool | Best For |
|---|---|
| Canva | Fast creation, beginners, social visuals |
| DesignBold | Mobile-friendly editing, unlimited storage |
| Visme | Interactive charts, data storytelling |
Each tool supports drag-and-drop creation, wide template libraries, and customizable layouts.
How to Optimize Infographic Images for Website Performance
Even the best design loses impact if your images load slowly. Here are ways to optimize them for your website:
1. Compress Images
Aim for 60–80% quality. Use compressors like TinyPNG or image editing tools that offer export optimization.
2. Use SVG for Vector Graphics
SVG files remain crisp at any resolution and maintain smaller file sizes.
3. Choose WebP or AVIF for Raster Graphics
These formats offer much better compression than traditional PNG or JPEG.
4. Resize Images
Export each infographic at the exact width your website uses.
5. Implement Lazy Loading
Lazy-load lower sections to reduce initial load time.
6. Serve via CDN
A CDN improves speed, especially important when hosting your site through platforms like serverfellows.com.
7. Add Proper Attributes
Define width, height, and use srcset for responsive performance.
Best File Formats for Infographics and SEO
SEO improves when your images are well-prepared. Follow these guidelines:
SVG for Vector-Based Infographics
Use SVGs for icons, shapes, and charts. They are lightweight and indexable.
WebP for Complex Layouts
WebP offers excellent compression without noticeable loss.
Descriptive Filenames
For example:
customer-journey-infographic-webp
Meaningful Alt Text
Incorporate the primary keyword naturally when describing images.
Image Sitemaps
Use XML sitemaps to help search engines discover infographics.
Accessibility Tips for Infographics
To make your infographics accessible:
- Add alt text summarizing the purpose and highlights
- Include transcripts for data-heavy visuals
- Ensure color contrast meets accessibility standards
- Avoid relying solely on color
- Use readable font sizes
- Add labels or pattern distinctions to charts
- Test with screen readers for logical order
How to Track Infographic Performance
To measure how your infographics perform:
UTM Parameters
Add UTM tags to track traffic from social platforms.
Scroll Depth
Use analytics tools to measure how far users scroll on infographic-heavy pages.
Event Tracking
Track actions like clicks, zoom interactions, and downloads.
Social Share Tracking
Use share buttons with tracking links to measure visibility.
Backlink Monitoring
Use tools like Search Console and Ahrefs to track backlinks.
A/B Testing
Experiment with different thumbnails, titles, and placements.
Final Thoughts
Choosing the best free tools to create infographics depends on your workflow, comfort level, and goals. Canva is the simplest and fastest option for most creators. DesignBold is perfect for mobile-first edits and unlimited storage. Visme shines when interactive storytelling is essential. No matter which tool you pick, focus on structure, accuracy, clarity, and purposeful design.
Once your infographic is ready, publish it on a reliable platform with fast loading times. A solid hosting provider such as serverfellows.com can help your visuals load quickly, improve user experience, and support your SEO efforts.
Infographics don’t just decorate your content—they amplify your message. Start exploring templates today, refine your storytelling skills, and let your data come alive through well-crafted visuals. With the right tool and steady practice, you’ll consistently create engaging infographics that stand out online.
